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Brussels Motor Show 2026: Key Figures of the 102nd Edition
- Non classé
- By Loïc Riondel, Paul-Edouard Trichet
The 102nd edition of the Brussels Motor Show 2026 is currently taking place, from January 9 to 18, 2026. The event brings together manufacturers, premium brands, and the general public for a large-scale automotive exhibition spanning 115,000 m².
With 64 brands present and 415 vehicles on display, the Brussels Motor Show establishes itself as one of Europe’s major automotive events, alongside Paris and Munich. The event is expected to welcome over 300,000 visitors this year, with attendance during the first two days already up +20% compared to 2025, according to the organizers. It is considered the successor to the Geneva Motor Show.
A large-scale exhibition
The exhibition is structured around:
- 4 halls dedicated to passenger cars and commercial vehicles
- 1 hall dedicated to motorcycles
A total of 64 brands are represented and 415 vehicles are on display to the public. At the last Lyon Motor Show, 57 brands and 300 new vehicles were exhibited.
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A strong presence of electrified vehicles
Among the 415 vehicles on display:
- 181 are electric cars (43.3%)
- 99 are hybrid cars (23.8%)
In total, 67.1% of the vehicles on display are electric. This confirms the trend towards ‘all-electric’ vehicles by manufacturers, even though the ban on the sale of combustion engine cars planned for 2035 in Europe has very recently been suspended.
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11 world premieres presented in Brussels
The 2026 edition of the Brussels Motor Show is currently hosting 11 world premieres:
- Renault Twingo E-Tech (electric model)
- Kia EV2 (electric model)
- Kia EV3 GT (electric model)
- Kia EV4 GT (electric model)
- Kia EV5 GT (electric model)
- Mazda CX-6e (electric model)
- Porsche Cayenne Electric (electric model)
- Mercedes GLB (electric and hybrid models)
- Opel Astra -Facelift (electric and hybrid models)
- Peugeot 408 -Facelift (electric and hybrid models)
- Ford Ranger – Facelift (hybrid and combustion engine models)
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The Mercedes CLA voted Car of the Year 2026
On 9 January, the Mercedes CLA was named Car of the Year on the first day of the Motor Show. Mercedes had not won this award for 52 years. The Mercedes CLA is equipped with hybrid and electric engines.
Detailed information on the OE tyres fitted to the Mercedes CLA exhibited at the Motor Show:
Source : Lizeo Vehicle & Fitment Database
Photo : © Michel Verpoorten / FEBIAC / Brussels Motor Show
To access complete OE tyre fitment data for other vehicles on display, including world premieres, please complete this form.
Prestigious models
The 2026 Brussels Motor Show also features some exceptional vehicles. Among them, the Bugatti Tourbillon is on display to the public for the first time. Only 250 of these models have been produced worldwide, and its retail price is listed at €3.8 million.
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In conclusion, the 102nd edition of the Brussels Motor Show confirms its place among the major European automotive events, combining electric innovations, hybrid models and prestige vehicles. With more than 300,000 visitors expected and numerous world premieres on display, the event reflects the major trends in the market.
If you would like information about the tyres fitted to the 415 cars on display at the Brussels Motor Show (brand, product, dimensions, OE marking, etc.), please contact us or fill in this form.
See you in 2027 for the next Brussels trade fair, and don’t miss the next Lizeo article on The Tire Cologne trade fair, which will be held from 9 to 11 June 2026.