Collect competitive product data to increase market understanding
The wealth of product data, both online and offline, multiplies the source of information from which you have to collect and monitor, if you want to fully analyze trends and opportunities in the market. Consequently, data quality becomes extremely critical as it is the main asset to building market knowledge.
As product development strategies highly rely on a competitor product data analysis to identify opportunities, creating and building an exhaustive and reliable product catalog is critical. This raises multiple challenges :
Automation of the collection of online and offline product data with exhaustivity
Controlling quality and consistency of data
Ability to match collected product information with the right product
Lizeo®.product catalog is a flow of high quality competitor product data bringing a faithful overview of all of your competitive environment. Using the latest ethical scrapping and machine learning technologies mixed with human product expert team, we collect product data online and offline with exhaustivity.
How does it work?
Define your objectives and the competitors you target to the use of competitor product data.
Select markets, segments, scope of products and countries you would like to analyse.
Define your product dataset content that will match your usage (depth of product details, aggregation, etc.).
After collecting, parsing, matching and cleaning online and offline data, we deliver a meaningful product referential that will be consistent with your needs and usage, at a predefined frequency and format.
Multiple formats: Application Programming Interface (API), FTP (File Transfer Protocol) or in flat files (.xls, .cvs).
Receive your data weekly, monthly or at any desired frequency.
Lizeo®.product catalog can feed many different business tools to address different needs at all level within your company:
Your own business tools and software platforms : CRM, Business Intelligence Tools, etc.
Lizeo Solutions : Lizeo.product solutions for advanced product analytics and strategy to perform data cross analysis with product catalogs.
Base your decisions on high quality, relevant and ready to use product data
Get data delivered with your own market segmentation
Save time on your product data collecting process and focus on your product strategy
Who is it for?
Enrich your market vision with exhaustive product data to adjust your pricing strategy
Marketing & Product Teams
Understand your complete competitive product environment
Data Management Teams
Spread high quality product data across your organisation to build relevant business applications
Set the foundations of a data-driven digital transformation based on accurate data
Vehicles Catalog: TyreSelector
Referential of vehicle data (passenger cars, trucks, motorcycles… ) and tyre fitments.