Offer the most relevant product recommendation on your website
Many online consumers don’t know exactly what kind of product they want and choose. In order to reach the best conversion rate on your e-shop, you need to drive them towards the product that fits best its needs and expectations. Providing the right product recommendation brings you the opportunity to optimise your consumer service efforts, while also increasing the potential ROI of your marketing efforts.
Your Challenges
Analysing massive amounts of customer data to draw some patterns and build algorithm
Automate the entire process (data collection, analysis) to deliver live recommendations directly to consumers
Match individualised customer profile with one or many of your products
Lizeo®. digital smart search is a powerful product recommendation engines providing a customised journey towards your products to every single consumer. It gives your marketing team the ability to analyse consumer data to create accurate and individualised customer profiles. These profiles allow marketers to understand what kind of product a specific visitor might be interested in. Lizeo®. digital smart search embeds proprietary machine learning algorithms that take into account massive amounts of consumer data (purchase history, preferences, etc.) but also intrinsic characteristics of the product (performances, price level, usage, etc.). The algorithm can then automatically deliver the estimated correct solutions to an individual consumer.
Your Benefits
Real-time processing and computing of data
Constant updating and refining to provide the best recommendation
Ease of integration with your e-commerce platforms
Who is it for?
Marketing Teams
Analyse consumer data to create accurate and individualised customer profiles
Digital Marketing Teams
Lower your customer support service cost and build loyalty with your consumer
Top Management
Improve the ROI of your marketing effort and boost your sales
Use Cases
Smart Recommendation Engine for Tyres
rezulteo integrates a tire recommendation engine to guide the consumer to the desired tire.