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Lizeo

Manufacturers & Distributors: Make your decisions based on reference data

An independent leader in tyre data for over 15 years, Lizeo combines sector-specific expertise with know-how in data collection and processing. We offer a comprehensive understanding of your markets and the tools to manage all your key activities: pricing, product range and positioning.

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Brand Visibility and positioning

Understanding market offerings

Lizeo TyreBase is a global database covering multiple product lines, incorporating local specifics, technical details and marketing segmentation. Updated daily by a dedicated team working in conjunction with tyre experts, it forms the foundation of all Lizeo’s offerings in terms of understanding the sector.

Sell-Out Prices Tracking

Analysing market prices

Our industrial platform collects price data every day from all over the world to provide you with reliable and accurate price indicators. By incorporating your own business rules, you can set your prices with confidence and stay ahead of the competition.

Pre-Owned & Grey Market Monitoring

Monitoring distribution activity

Gain a clear understanding of the ROI on your trade marketing initiatives and improve your ability to meet your customers’ needs. Provide market insights to identify growth opportunities.

Assortment Compliance

Improving your customers’ experience

Get help with product recommendations and take into account both positive and negative feedback from your customers and partners. Provide your customers with business recommendations.

+15years

of historical data

Global Data Provider

offering support to key market players

Taking control of your ecosystem: your strategic use cases

Product & Portfolio Intelligence
  • Align your product ranges and catalogues with high-growth segments (4S, 19″+, Electric, SUV, etc.).
  • Carry out a gap analysis to identify and fill gaps in your product ranges.
  • Monitor the visibility of new product references and manage product launches and withdrawals compared to the competition.
  • Direct integration of price data provided by Lizeo into your ecosystem (clean, certified and matched data feeds, requiring no processing).
  • Global price monitoring.
  • Track actual retail prices seen by consumers online.
  • Track discounts and promotional campaigns by retail channel.
  • Coordinate and monitor the performance of distribution channels.
  • Recommend business opportunities and stock optimisation measures to distributors.
  • Measure and improve trade marketing and supply chain operations.
  • Identify consumers’ intentions and needs throughout the purchasing journey.
  • Improve the information provided to consumers about available products (product details and descriptions, highlighting key features).
  • Assess satisfaction based on customer feedback (reviews) and ad hoc surveys.

Power, AI and Security at the heart of our BI solution

Analysis of massive data cubes: move seamlessly from 2 billion price points down to the level of a single tyre.

  • Seamless data visualisation: High precision covering 2 billion data points, right down to the analysis of a single tyre.
  • AI-powered intelligent reporting: AI automatically configures your filters according to your business objectives, allowing you to delve deep into your data.
  • Tailored scalability: From a global strategic vision to the precision of a local site, all underpinned by robust governance and strict access rights management.
save time

Save time and optimise the quality of your data

Refocus your teams on their real added value. No more manual data collection and verification tasks: our platform automates your data processing to deliver a clean, certified and immediately usable data stream.

grow your business

Make data-driven decisions with confidence

Take your analytical maturity to the next level. Adopt relevant KPIs to accurately assess your performance, stay one step ahead of your competitors and make informed and credible business decisions.

outperform competition

Understand your market with tools dedicated to tyres

Save valuable time and improve accuracy. Make the most of key performance indicators (KPIs) designed specifically for the tyre industry (Base 100, range parity, SI/LI indices, etc.) to transform a mass of raw data into a clear, strategic overview that can be put to immediate use.

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Let’s work together to find the best approach to meet your company’s needs.

The information collected on this form is used exclusively to respond to your request. They will not be used later unless you agree by checking the box "I agree to receive by email the information, news and offers of Lizeo Group". Your data will then be kept for 3 years by LIZEO and used by the sales and marketing department for these purposes. The legal basis for the processing is consent. You can access your personal data, rectify them, request their deletion or exercise your right to limit the processing of your data. You can withdraw your consent to the processing of your data at any time. To exercise these rights or for any questions about the processing of your data in this device, you can contact Lizeo at: contact@lizeo-group.com If, after contacting us, you feel that your "Data Protection" rights have not been respected, you can file a complaint with the CNIL.