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Empower your journey through the digital highways of the tire and automotive industries with data-driven insights

Gain comprehensive insights into the worldwide tire and automotive markets online.

Charting a Course Through Automotive Industry Challenges

The automotive industry is characterized by constant innovation and technological advancements but is undergoing a transformative phase driven by the integration of digital technologies and the rise of electric vehicles. However, one of its major challenges lies in effectively managing the vast amounts of data generated from various sources.
This challenge encompasses issues such as data collection, storage, analysis, security, and this requires robust strategies and solutions to harness data's potential while addressing privacy concerns and ensuring compliance with regulatory requirements.

Tires

Passenger Cars & Light Trucks

Trucks

Lubricants

Spare Parts

+1,000

Discover global automotive insights with Lizeo. Lizeo leverages data from 1,000+ top websites and marketplaces globally (Americas, EMEA, APAC) and collects more than 11 million prices daily.

100%

We pride ourselves on being a 100% independent entity by earning your trust as a trusted third-party partner in the automotive industry. We dedicate 10% of our annual revenue to R&D which ensures continuous innovation to drive industry progress.

+18,000

Unlock a worldwide database of over 18,000 vehicles. Tailored to each region’s specifics, our data includes local nuances ensuring accurate identification through the unique Lizeo vehicle identifier.

Analyzing Trends and Market Dynamics

Analyze and monitor consumer prices online

Analyzing and monitoring prices offered to consumers on specialized or general e-commerce sites along with marketplaces allow you to better understand the consumer’s online purchasing journey. It also allows you to understand your competitive environment and adjust the price positioning of your products.

For the tire industry, Lizeo has developed online tire price tracking and analysis solutions to enable manufacturers and retailers to understand the price dynamics of the market. This analysis also helps to understand what products and prices online shoppers are exposed to in their final buying stage.

Improve and optimize the online tire buying experience

For tire retailers, online tire pricing is challenging and competitive. In order to improve the online tire buying experience and to increase sales, tire retailers need to make the purchasing process easy. To do so, they need to provide features to quickly and easily find a tire.

Lizeo has the tools and solutions to improve the online tire buying experience:

  • A full vehicle and fitment tire database to help online buyers find the tire that best fits their vehicle fitments (including OE)
  • Marketing digital tire assets to improve the product page

Understanding the online consumer journey

For e-retailers, understanding the online consumer journey is critical. What offers are they exposed to? What are their intentions? What are their search criteria? What keywords or phrases do they use? Do they see my brand or that of my competitors?

Lizeo has developed solutions and methodologies to analyze, identify and decipher the consumer’s online journey when buying tires.

Understanding the online consumer journey

For e-retailers, understanding the online consumer journey is critical. What offers are they exposed to? What are their intentions? What are their search criteria? What keywords or phrases do they use? Do they see my brand or that of my competitors?

Lizeo has developed solutions and methodologies to analyse, identify and decipher the consumer’s online journey when buying tires.

Automatically identify comparable products

In an intensely competitive environment with an abundance of offers, it is complex for a tire manufacturer to be able to compare its offer in an objective manner and based on tangible and varied data. Beyond the simple technical criteria, other criteria disrupt this comparison such as consumer opinions or marketing positioning.

For tire manufacturers, Lizeo has developed AI-based tools and algorithms to enable automatic and systematic tire comparison based on objective and tangible criteria.

Understanding your market

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