Lizeo Group

Data Blog by Lizeo

Private panels: what are common issues for tire manufacturers?
14
Jan
Whether private or independent, the distributor panel is an excellent tool to understand the market. All private panels have one thing in common: they allow tire manufac...
[Ebook] Maximize Your Data Value
02
Dec
Data is an integral part of any company: collected, stored, and sometimes untapped or used without specific methodology, can begin to lose its tactical nature. The quali...
Using Data to Improve Market Understanding
24
Nov
The digital transformation of a company can be tackled in many different ways: customer relationships, optimization of internal processes, identification of new business...
Digital transformation:  data at the heart of your business
17
Nov
The Internet and the ever-increasing flow of data it generates has pushed companies to completely reinvent themselves in order to focus on the digital future. It is the...
Simulating a Market Price Index in the Tire Industry
10
Nov
Access to a dynamic Market Price Index, in order to monitor your company’s price levels and those of the competition, is key to proactively adjusting and maintaining a d...
Your Data Quality Process in 5 Steps
23
Oct
Today, reliable data is essential to making the right business decisions. It provides an up-to-date, real-time picture of the market in order to measure the efficiency o...
Data Governance: A Pillar for Using Your Data
28
Sep
Data is a key asset to reach new levels of competitiveness. In the Big Data era, it is a pillar to improve sales and marketing processes and overall performance, not to...
 Optimize Your Pricing Strategy Using Real Data
18
Sep
The proliferation of references, emergence of new product categories, and an influx of “low cost” tire manufacturers prove the tire market has never been so complex and...