Data Blog by Lizeo

Minimum Advertised Price for tires

Your challenges:

Tire manufacturers implementing and maintaining a Minimum Advertised Price (MAP) policy experience many challenges.

Minimum Advertised Price (MAP) Solution for Tire Manufacturers

Lizeo provides an online portal that will enable the MAP manager or user to:

View weekly MAP violation alerts
View violation details including screenshots and live link
Process violations (ignore, warning, Level 1, Level 2, Level 3)
Trigger violation notification according to the assigned Level
View History of violations and status at a Retailer/Product line level over rolling 12 months
View scorecards and dashboards with all necessary filters to quickly analyze violations in several relevant KPI’s
Access to a contact management portal to assign a contact name and an email for each retailer

Access to each function will be determined by user profile.

A User can always select between “Retailer” and “Marketplace” under each view (Violations, Send Notifications, History, MAP Prices, and Contacts)

Your benefits :

The MAP Manager tool provides multiple benefits for tire manufacturers in one spot:

Screenshots captured at the time of violation can be used as evidentiary support of the violation even if the violation is later corrected

Notifications, including the screenshot evidence, are queued by retailer by product so they can be sent together to save time
Notifications are sent via the tool so there is no need to exit it to execute an email notification